Roku channel development, end to end
I build Roku channels: BrightScript, SceneGraph, custom video players, ads, and analytics, delivered through Roku certification. Looking to hire a Roku developer who has shipped at national scale? Open your Roku tonight. My player and app work is live in Xfinity Stream, Peacock, discovery+, and Gospel Stream, on a platform Roku reports has passed 100 million streaming households worldwide.
Have a channel to build or fix? Email me for a scope call.
Channels I've shipped work on
- Xfinity Stream (Comcast, 2023 to 2025, Principal Roku Developer). Led the team owning the Roku Video Player inside the Xfinity Stream channel, the streaming app for Comcast's video service (11.8 million domestic video customers at mid‑2025, per Comcast's earnings). Integrated the Roku Ad Framework with SCTE‑35 signal parsing and FreeWheel, Comcast's own ad platform; the Interstitial Library integration I led grew linear ad revenue 300%. Authored an RFC 6570 URITemplate library that enabled the HLS to DASH migration. The channel carries 134,000+ ratings in the Roku store.
- Peacock (NBCUniversal, 2026, Senior Roku Developer). Worked on the video player for Peacock on Roku through the Super Bowl LX and Winter Olympics run. In that stretch Comcast reported Peacock revenue passing $2 billion in a quarter for the first time, then its first‑ever quarterly profitability at 48 million paid subscribers. Stabilized a crashing test suite built on Rooibos, the open‑source BrightScript unit‑test framework, and integrated Adobe Edge analytics.
- discovery+ (Warner Bros. Discovery, 2020 to 2022, Senior Software Engineer). Built screens and enhanced the event system for the discovery+ Roku app, which launched on Roku on day one in January 2021, during my tenure. By early 2022 Discovery reported 24 million paid streaming subscribers across its services, the majority on discovery+. The channel is still live today with tens of thousands of store ratings.
- Gospel Stream (The Church of Jesus Christ of Latter‑day Saints, 2021 to 2023, Principal Roku Developer, contracted through NJLIGames). Took the Church's streaming channel from empty repository through Roku certification: live and pre‑recorded events, resume‑playback via the Roku registry, and Youbora analytics. The channel lives on today as Gospel Stream, the Church's official app for its broadcasts, carrying general conference broadcasts the Church says gather millions worldwide in over 70 languages.
Full history on the home page or in my Roku development resume (PDF). Writing: What a Roku Channel Actually Costs, the honest breakdown of what moves the price, and a Roku certification checklist from a channel I took through it. More at Writing.
What I build
- New channels and apps. Roku app development for VOD, live, or both, from content feed to certified channel in the Roku store.
- Video player engineering. Custom SceneGraph players, resume‑playback, HLS and DASH, trick play, captions.
- Ad monetization. Roku Ad Framework, SCTE‑35 signal handling, FreeWheel, interstitials.
- Analytics. Youbora, Adobe Edge, Kochava, and custom event pipelines.
- Channel rescue. Performance, playback reliability, certification failures, and test‑suite stabilization on existing channels.
Have a project in one of these buckets? Email me for a scope call.
How an engagement works
- Scope call. One call to understand your content, platforms, and monetization.
- Written quote. Fixed scope, fixed price, in writing. No hourly meter running.
- Build. You work directly with me. No subcontractors, no handoffs.
- Certification and handoff. Delivered through Roku certification, with source code and documentation.
Common questions
What does a Roku channel cost?
Every project gets a written, fixed‑scope quote after one scope call. Cost depends on live vs. VOD, ads, and player complexity, so I quote the actual work instead of publishing a one‑size price.
Do you handle certification?
Yes. Delivery means a certified channel in the Roku store, not a code dump.
Can you fix an existing channel?
Yes. Rescue work (performance, reliability, ads, failed certification) is a common engagement shape.
Who does the work?
I do, personally, through NJLIGames Ltd. You work directly with the engineer who led the Roku Video Player team for Comcast's Xfinity Stream channel.
Start with one call
Tell me what you want on TV. I'll scope it on the call and send a written quote. I'm based in Mount Sinai, New York and work remotely with clients everywhere.